Logo Design
Logo examples
The following are examples of logos I designed for Brandego clients. Please follow the links to view complete packages created for each client.
Features of a well-designed logo:
Carefully selected typeface
Your typeface should appeal to your target audience and be clear and easy to read. For instance, a sans-serif typeface (like Helvetica or Verdana) is often chosen to convey a more modern look, while serif typefaces (Georgia, Times) are more often found in logos of more traditional trades.
Serif typeface:  | Sans-serif typeface: |
Unique logomark
When warranted in your identity, a logomark can play a central role in your logo - think of Nike's famous swoosh. A good logomark can be reduced to black & white and still be discernible. It should also be capable of being resized to very small dimensions as might be needed on an envelope.
A basic color scheme isn't only economically wise (high-quality printing in 2 colors can be less expensive than 4-color process), it strengthens the power of your typeface and/or logomark without distracting with too many colors.
Deliverables:
After designing your logo, I'll compile the following materials and send them to you via e-mail:
- Original source files created in Adobe Illustrator (vector images - .eps and .ai files), in color and black & white
- Web graphics in 3 sizes, saved in .gif or .jpg formats
- High resolution graphics in 3 sizes, saved in .tiff format
Logo design fees:
- $500 for 3 logo concepts and 1 revision
- Each additional concept: $100
- Each additional revision: $75